Product Design
A product is an entire experience for any customer, which is why every aspect of a product should be designed to delight and surprise. A Törnros designed product follows our perfectly formed design philosophy and, where possible, integrates web and packaging design to ensure an unforgettable user experience.
Web Design
Being the global storefront for any brand, a website should have a clear sense of purpose and fulfil that purpose perfectly. Whether delivered as a standalone piece of work or forming part of a product and packaging design project, a Törnros designed website loyally follows our perfectly formed design philosophy while maximising visitors and converting them to customers.
Packaging Design
A piece of packaging is often the user’s first interaction with any product, which is why packaging must be integral to a product’s design. As with any product or web design project, Törnros designed packaging follows our perfectly formed design philosophy and plays an essential role in ensuring an unforgettable user experience.
Other
Naturally we possess a wide range of individual skills that come with the design of products, web and packaging. This includes photo/graphic design and manipulation, web development, brand and product messaging/copywriting, product and interface testing, and elements of manufacturing and production. We are continuously using these skills as part of our wider project work, but we can offer them on an individual basis at any time on request.
Process
Nice to meet you, sit down, have a cup of tea, etc
Define success
Agree prioritised and measurable criteria for success.
Understand the user
Understand who will use the product and how they want to use it.
What if we could make this thing fly?
Challenge fundamental assumptions by exploring ‘what if’ design scenarios, imagining a perfect world without constraints.
Create unrefined concepts and designs
Produce a small range of concepts and designs based on the user needs and behaviours but in a perfectly designed ‘what if’ world, exceeding or best meeting the defined criteria for success.
Prototype and test
Pursue viable prototyping options and iteratively test with end users and client stakeholders.
Refine concepts and designs
Refine the concepts and designs based on genuine constraints and prototype testing. Reconcile with the defined criteria for success.
Finalise design and plan client handover
Finalise design and deliverables, plan handover to the client.
Handover
Hand over deliverables to the client and support product launch.
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